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16/08/2019 - 22:51

Moon cake market starts to be busy

With nearly a month to go until the traditional Mid Autumn, these days, the moon cake market in Long An province starts to be busy. There are various choices of mooncake flavor and pattern in order to attract consumers.

Moon cake market starts to be busy

This year, although the price of materials increased compared to previous years, the price of moon cake remained stable. High-end moon cake products are mainly used as gifts so the packaging is very beautiful and luxurious, the cakes are made from high-quality ingredients. The price of each box is from 400,000 VND to several million VND.

Price of traditional moon cakes is cheaper than high-end cakes but they have a variety of types and flavors. To be more specific, there are more than 40 types of traditional sticky rice cakes and baked cakes. Their prices range from 40,000 to 200,000 VND each (depending on weight). Besides the traditional cake such as green beans, salted eggs, mixed filling, the manufacturers also offer the market more new kinds of cakes such as roasted chicken, chocolate, and so on.

In addition, this year, some famous brands also have moon cakes for vegetarians, dieters and children. In addition to the familiar cakes such as green beans, durian, coconut milk, and so on, the cakes which added chia seeds, macadamia nuts also attract consumers.

At this time, in some moon cake shops, the number of retail customers is not much, most of them still survey the market or buying for gifts. Customers are mainly agencies and businesses who buy moon cakes to give their partners or employees.

Besides the famous bakeries, handmade moon cakes also attract customers. However, these products do not contain preservatives and have reasonable prices (from 30,000 to 70,000 VND each).

Mr. Nguyen Duy Khang (Tan Tru district) has many years of experience in making moon cakes. He said: "The expiry date of the handmade moon cakes is from 5 to 7 days. Therefore, I make moon cakes according to customers’ orders in limited quantities. This year, I make about 100 cakes, price ranges from 40,000 to 70,000 VND each. Most of my customers are patrons, they buy cakes to eat or give their family members”.

Ms. Le Thi Phuong Thuy (Tan Tru District) said: “I bought handmade moon cake because of its unique taste and attractive design”.

Buying handmade moon cakes is quite easy, mainly through social networks. However, the food safety and hygiene of these cakes are not really guaranteed.

According to the Director of the Division of Food Safety and Hygiene of Long An Province - Doan Thanh Chien, at present, the Division cooperates with related branches to set up inspection teams to check the quality of moon cakes in this Mid-Autumn Festival.

He advises: “The authorities still have difficulties in thoroughly controlling the origin and quality of the moon cake materials, especially the handmade moon cakes. Therefore, consumers should be cautious in choosing these types of cakes to protect health for themselves and their families"./.

By Staff writers - Translated by Pham Ngan

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