Applying high technology, improving OCOP products

OCOP (one commune, one product) products include 5 grades from 1 star to 5 stars depending on the product's score when evaluated according to the set of criteria. In order to increase the OCOP product grade, the manufacturing unit must invest and improve technology in production, distribution, etc. to improve the quality and level of the product.

The first product to have a 5-star OCOP profile

The set of Criteria for OCOP product recognition consists of 3 parts, including criteria for product assessment and community strength; marketability and product quality. In particular, the higher the production technology, the larger the production scale, the higher the rating score.

In particular, products with appropriate packaging, complete label information, traceability, certification of trademark or industrial design protection will be evaluated with the highest score. Expanded products that are marketed on the Internet and participate in trade promotion fairs are rated higher.

The ranking of OCOP products is based on the results of product evaluation according to a set of criteria. The maximum total score for each product is 100 points; the products are classified into 5 grades from 1 to 5 stars. In order to increase the value of OCOP products, manufacturers must improve technology, improve product quality and production capacity to achieve higher scores. Currently, Long An has 2 products that are in the process of completing the 5-star OCOP product accreditation dossier, including Moc S floor cleaning oil and Melaroma room spray.

Moc Hoa Tram Co., Ltd. invests in modern production lines, meeting the standards of the Ministry of Health and FDA standards of the US (Photo provided by the company)

These are 2 products of Moc Hoa Tram Co., Ltd. The company always focuses on product quality with a commitment to 100 percent natural products, without using chemicals, including emulsifiers. Moc Hoa Tram was established in 1983. During the past 40 years, all Moc Hoa Tram products have been free of chemicals. The company focuses on investing in technology from planting and selecting raw materials. According to Director of Moc Hoa Tram Co., Ltd - pharmacist Bui Dac Thang, all production materials are grown by the company itself. The preliminary processing and input selection are very strict. The essential oil extraction process does not mix any additives. The essential oil extraction process does not mix any additives. The company must invest in modern production lines, meeting the standards of the Ministry of Health and FDA standards of the US.

Pharmacist Thang added: "The packaging of Moc S floor cleaning oil and Melaroma room spray are both printed with the words "shake well before use" because in the mixing process, we do not use emulsifiers but mechanical shaking technology. Our technology is 100 perecent nature-oriented technology. We accept high-priced products to keep the principle of producing pure products.”

Moc Hoa Tram Co., Ltd. has 5 products that meet 4-star OCOP standards in 2021. The company is also completing documents to submit to the Central for evaluation and recognition of 5-star ratings for Moc S and Melaroma. These are the first two products of the province that have received a 5-star OCOP certificate. The company's products are sold not only at retailers but also on e-commerce channels such as Shopee, Tiki, and Lazada. The products have received high praise from customers.

Efforts to improve the product

In order for products to meet OCOP 5 standards, businesses must always make efforts. Currently, the province has 31 OCOP products with 3 stars or more, including 19 4-star products that can be upgraded to 5 stars. 5-star OCOP products are national and exportable products, while 3-star and 4-star products are provincial products. The effort to promote OCOP products is also to raise the product level in the market.

According to the Chairman of the Board of Directors, Director of Muoi Hai Safe Vegetable Cooperative - Le Van Giay, products meeting OCOP standards help the cooperative's brand to be more popular. It is a long-term and sustainable benefit. Currently, the cooperative is still trying to upgrade the production process and expand output to bring many benefits to the community.

Organic farming requires higher investment costs but this is an inevitable direction for the Muoi Hai Safe Vegetable Cooperative to improve product quality

The Muoi Hai Safe Vegetable Cooperative provides about 40 green vegetable products to the market and has a mustard green product that achieves 4-star OCOP in 2021. From the beginning, the cooperative has oriented to produce safe vegetables to make a difference, helping farmers to have output at a higher price. Currently, the cooperative's vegetables have been sold at some supermarkets and clean vegetable shops inside and outside the province with about 2 tons of vegetables per day. All vegetables are preliminarily processed, washed through ozonated water, packed and stamped with traceability stamps before distribution.

All vegetables are preliminarily processed, washed through ozonated water, packed and stamped with traceability stamps before distribution

The cooperative's vegetables are grown in net houses, meeting VietGAP standards since 2017. By 2018, the cooperative has invested in labeling and traceability stamps for products. Currently, the cooperative is experimenting with growing 1.5 hectares of organic vegetables to improve quality and supply to the fastidious market. Organic farming requires higher investment costs but improves product quality. This will be a solid foundation for the cooperative to upgrade OCOP products in the future.

With the Con Yeu Melaleuca oil product meeting the 4-star OCOP standard, Mecola Pharmaceutical Joint Stock Company focuses on upgrading technology to improve product quality and implementing the orientation of OCOP product promotion in the coming time. General Director of Mecola Pharmaceutical Joint Stock Company - Nguyen Quoc Vu said: “Con Yeu Melaleuca oil is quite popular in the market and has been sold in supermarkets, drugstores, chains of product sales systems for mothers and children throughout the country. The company is investing in more fractional distillers to create a more advanced product line.”

Con Yeu Melaleuca oil is quite popular on the market (photo: Ngoc Thach)

The products that meet OCOP standards are reputable and meet strict requirements. The production units all aim to invest in technology and equipment to improve product quality to help promote OCOP products.

In the future, Long An will have 5-star OCOP products becoming national products and reaching out to the world. That is a good sign for the efforts of companies and product manufacturers in the province.

By Que Lam - Translated by Pham Ngan

Source: https://baolongan.vn/ung-dung-cong-nghe-cao-nang-tam-san-pham-ocop-a131195.html