Can Giuoc applies digital transformation in agricultural production

Digital technology application brings many benefits to Phuoc Dien Hi-tech Agriculture Cooperative (Phuoc Hau commune, Can Giuoc district).

Digital technology is not only applied in production but also applied by farmers and cooperatives in the district to introduce, promote and consume products through e-commerce platforms. Phuoc Dien Hi-tech Agriculture Cooperative (Long Thuong Commune) has pioneered the successful application of the Internet in promoting products in cyberspace.

From struggling to find output for orchid in the early days of its establishment, thanks to a good grasp of market trends, the cooperative built its own brand on famous e-commerce platforms such as Shopee, Lazada., etc. Every day, the cooperative receives 200-300 orders, providing an average of 600-1,000 pots of orchids to customers across the country through livestream to introduce products. It brings many benefits to the cooperative such as expanding markets, increasing product consumption, and increasing competitiveness.

Director of Phuoc Dien Hi-tech Agriculture Cooperative - Nguyen Duy Phong said: “The trend of digital transformation is spreading, and the cooperative also determines that in order to survive and develop further, we must take advantage of this opportunity. Therefore, in the past time, besides consolidating and developing key products, the cooperative boldly changed the communication and promotion of products through websites to introduce to consumers.

Cantaloupes of Long Phung Agricultural and Aquaculture Service Cooperative (Can Giuoc district) on Postmart

According to the Head of  Agriculture and Rural Development Department of Can Giuoc district - Le Thi Phuong Dung, the district continues to urge agricultural production households, cooperatives, cooperative groups and businesses to put their products on the e-commerce platform. Simultaneously, the district helps agricultural cooperatives to use FaceFarm production diary and accounting software; support to put 22 products on the e-commerce platform and 2 featured products: Cantaloupe of Long Phung Agriculture and Aquaculture Service Cooperative; Silver earrings of Trinh Hoang Long Silver Jewelry Manufacturing and Trading Facility on Postmart. In addition, there are 16 OCOP products recognized as 3 stars./.

By Thanh Nga - Translated by Q. Thien

Source: https://baolongan.vn/can-giuoc-ung-dung-chuyen-doi-so-trong-san-xuat-nong-nghiep-a161987.html