Confectionery market bustles before Tet
Confectioneries are indispensable in Vietnamese homes during Tet or traditional Lunar New Year festival. Though Tet won’t arrive for another month, the confectionery market is already bustling.
Most confectionery makers in Hanoi have stocked sufficient goods to meet market demand. A wide variety of Vietnamese and foreign confectioneries at various prices are available in the market. Made-in-Vietnam products dominate shelves at Co.opmart, VinMart, and Big C supermarkets.
Duong Quynh Trang, a representative of the Big C supermarket said, “We began preparing Tet goods in December. The quantity of confectioneries is 300% higher than previous months, 80% of them are Vietnamese products. In addition to improved packaging, the quality of Vietnamese confectioneries has increased and prices are varied.”
Biscuit tins from the Kinh Do Company priced from VND120,000 (US$5) to VND200,000 (US$8) are the most popular. Bibica sweets and biscuits are also among consumers’ favorites.
Cam Tu, a resident in Hai Ba Trung district, said, “We have bought dry food including confectioneries to prepare for Tet. This year the products are varied with affordable prices. The designs of Vietnamese confectioneries are eye-catching.”
Imported confectioneries priced from VND100,000 (US$4) to VND300,000 (US$12) are also widely available.
A shop owner in Hang Buom said, “To serve consumers’ demand, we sell both local and imported products. Imported products are more favored as gifts.”
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