Stabilizing the year-end market

Many stabilization measures

According to the Department of Industry and Trade, in 2024, Long An province's economy has grown positively, especially in the fourth quarter of 2024 with breakthroughs, creating a foundation the Tet market in 2025. However, Tet consumption trend is expected to still prioritize economical spending, choosing practical, convenient and highly applicable products. At the same time, consumers are also interested in the diversity of traditional and cultural values ​​in Tet gifts.

For food products, people tend to choose safe, reputable places with stable prices (Photo: People shopping at SanHaFoodstore (Ward 1, Tan An City))

Director of the Department of Industry and Trade - Huynh Van Quang Hung commented: "Consumers during Tet still maintain the same demand for essential goods and gifts, but there is a change in the order of priority when choosing products. The trend focuses on healthy products, providing home experiences, optimizing spending through multi-purpose, convenient products, attractive promotions, stable prices and provided by reputable distribution channels".

Businesses offer many promotions, price stabilization to attract customers (Photo: People shopping at Co.opmart Ben Luc)

To stabilize the market at the end of the year, Saigon Co.op in general and Co.opmart Ben Luc in particular have proactively stocked up on essential goods since mid-2024. The total amount of stocked goods has reached more than 2,000 tons, an increase of 30-50% for each product group compared to normal. At the same time, the program "Come to Co.op to bring Tet home" officially started with the first event called "Bustling Christmas". Following that are a series of attractive promotions that last until Tet such as Shopping Accumulation - Great Year-End Gifts, Christmas Shopping Tips, Hamper Shopping - Surprise Gifts, etc.

Ms. Ho Thi Kim Lien (Ben Luc Town, Ben Luc District) buys goods at Co.opmart Ben Luc to send to her daughter living in Australia

Ms. Ho Thi Kim Lien (Ben Luc Town, Ben Luc District) said: “My family's year-end shopping needs are often higher, especially for essential items such as food, household items and gifts. I often choose to shop at the supermarket because the goods here are diverse, of guaranteed quality, stable prices and have many attractive promotional programs. I hope Co.opmart will continue to maintain an abundant source of goods, reasonable prices and organize more promotional programs so that people can prepare for Tet comfortably”.

Director of Co.opmart Ben Luc - Tran Thi Hong Quyen said: "Grasping customer needs, we proactively source supply, ensure stable prices to serve consumers 3 months before, during and after Tet. Co.opmart Ben Luc reserves most of its goods for market stabilization groups such as rice, sugar, cooking oil, pork, poultry, eggs, processed foods, vegetables, tubers, fruits, aquatic products, seafood, etc. The rest is some other food and non-food items and Tet specialties, etc."

The Department of Industry and Trade has implemented Directive 12, dated November 20, 2024 of the Ministry of Industry and Trade on implementing solutions to ensure supply-demand balance, market stabilization at the end of 2024 and the Lunar New Year 2025. The Department is advising the Provincial People's Committee to issue a directive on strengthening measures to ensure a joyful, healthy, safe and economical Lunar New Year 2025. At the same time, the Department will continue to implement solutions to develop the domestic market in conjunction with the campaign "Vietnamese people prioritize using Vietnamese goods"; deploy to businesses with plans to proactively produce, supply, and stockpile essential goods for the 2025 Lunar New Year, ensuring quality, food safety, and stable prices; etc.

People hope for a stable market

Consumers at a Bach Hoa Xanh store in Ward 1, Tan An City

According to a representative of Bach Hoa Xanh (Ward 1, Tan An City), consumers always expect quality products, reasonable and stable prices, abundant sources of goods, and attractive promotions. The store always improves sales and promotion methods to satisfy customers. Many attractive programs are deployed, in addition to providing quality, diverse, and rich products. Customers can enjoy more ways to shop online with many pre-ordered products at good prices or home delivery for all products.

Ms. Nguyen Luong Hoang Nhung (Ward 1, Tan An City) shared: “I often choose to shop at Bach Hoa Xanh because the products here have clear origins and ensure food hygiene and safety. In particular, some foods are pre-processed, which is very convenient, helping me save a lot of time in preparing meals. I hope that this year's Tet holiday, the store will have more promotional programs and price stabilization so that people can shop comfortably without worrying about costs.”

Ms. Pham Khanh Chau (Ward 3, Tan An City) informed: “My busy work schedule often makes me finish quite late, so stopping by Bach Hoa Xanh on the way home is the most convenient choice. The shopping space is comfortable, the goods are clearly displayed, making it easy to choose the necessary products. I hope that at the end of the year, Bach Hoa Xanh will expand its operating hours and have more promotional programs so that people who work late like me can also shop for Tet more easily”.

Stabilizing the market at the end of the year not only helps ensure the supply and price of goods but also demonstrates the concern and responsibility of authorities and businesses for people's lives. With synchronous efforts from management to production and distribution, people can rest assured to prepare for a happy, prosperous and meaningful Tet holiday./.

By Staffs - Translated by Q. Thien

Source: https://baolongan.vn/binh-on-thi-truong-cuoi-nam-a187249.html